Oriselle Pearl Foam Duo

SKU PXRT-2465

Pink-to-blue gradient shampoo and treatment pumps with floating bubbles and Soft Aura callouts. Plus enriched open-frame gallery stills.

Client Oriselle

Description

Oriselle is a fictional premium haircare house for Pearl Foam — a Repair & Shine shampoo and treatment pump duo. We redesigned ethereal pink-to-blue gradient bottles with clear shampoo and milky treatment finishes, gold and silver neck rings, an original Soft Pearl Complex seal with Cloud Moss Extract storytelling, and soft bubble motifs — not a LUX bath clone — then staged iridescent bubbles and exterior Soft Aura headlines so the collection tile reads as one cohesive square lifestyle poster, distinct from jasmine bloom, lavender wash, and neighbouring haircare pieces. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.

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Design storytelling

From brief to designed solution

Ideation concept

Keep pastel pink–blue gradient pumps + gold/silver rings + circular seal + bubble energy, but invent Oriselle as the brand world: Pearl Foam hierarchy, Soft Pearl Complex / Cloud Moss Extract seal, and Soft Aura Hair Ritual exterior lines. Hero the transparent shampoo + opaque treatment duo large on reflective white studio — with bubbles and callouts outside the bottles.

Problem statement

Pastel haircare duo ads often clone real beauty trademarks or present bare packs on white with no lifestyle frame. The brief needed an original fictional brand, redesigned pink-to-blue gradient shampoo and treatment pumps, tasteful botanical extract copy instead of awkward fungus language, and a collection-ready 1080 enriched lifestyle packshot with bubble props and headlines outside the bottles — clearly distinct from jasmine, lavender, and other in-flight haircare neighbours.

Solution

We invented Oriselle, rebuilt the duo around wordmark → Pearl Foam → Soft Pearl Complex seal → Repair & Shine → SKU tags, and validated an exactly 1080×1080 lifestyle packshot: floating iridescent bubbles framing the pumps plus exterior callouts for bubble-light cleanse, silk repair finish, and pink–blue glow. Packaging and haircare tags mark the work for collection filters; artwork forced to precisely 1080×1080. We also shipped a 3–4 frame enriched open-frame packaging set at hero mockup quality.

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