Product Packaging Design
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Orivelle Pure Smile Ritual Kit
SKU PXRT-2412
Holistic herbal oral-care ritual suite — toothpaste, bamboo brushes, copper scraper. Plus enriched open-frame gallery stills.
Client Orivelle
Description
Orivelle is a fictional herbal oral-care brand built as a complete morning ritual: redesigned herbal toothpaste tubes, bamboo brushes, and a copper tongue scraper. The square packshot keeps secular wellness language and cream/sage/gold calm, with mint, cinnamon, and petals floating outside the packs so the kit reads as ritual — not a single toothpaste SKU. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.
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Design storytelling
From brief to designed solution
Ideation concept
Treat oral care as a holistic flatlay ritual: cream tubes with botanical print, bamboo tools, copper as the warm metal accent, and soft sage header atmosphere. External headlines and icon callouts carry the Pure Smile story so face-of-pack stays clean and modern.
Problem statement
Herbal oral-care kits often either clone spiritual organization brands or collapse into a lonely toothpaste carton. Orivelle needed an original kit identity — tube, brushes, scraper — that feels premium wellness without religious affiliation cues, and distinctly fuller than a single-SKU sweet toothpaste study.
Solution
We invented Orivelle, redesigned the full ritual suite with refreshed typography and botanical packaging, and composed a 1080×1080 enriched lifestyle poster: floating mint/cinnamon/petals, Pure Smile headlines, secular benefit callouts, and a terracotta Try It Today CTA for portfolio collection impact. We also shipped a 3–4 frame enriched open-frame packaging set at hero mockup quality.
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