Indigo Peak Soft Highland Coffee

SKU PXRT-3286

Three Soft Highland coffee canisters with floating bean theatre and Soft Peak. Soft Roast. callouts. Plus enriched open-frame gallery stills.

Client Indigo Peak

Description

Indigo Peak is a fictional soft highland coffee house for Soft Highland Coffee: a redesigned three-canister system with kraft-tan wraps, layered indigo mountain and palm silhouette art, gold lids, original INDIGO PEAK crest, Soft Worldly Origins Soft Premium Coffee seal hierarchy — never Jamaica Blue Mountain trademarks, CMYK swatch sheets as client identity, phones, emails, QR codes, or ORDER NOW bars. We staged the canister trio as hero on warm kraft stone, then floated beans, cherries, and gold spoon props outside the packs with exterior badges for Soft Highland Line, Soft Kraft Can, and Soft Gold Seal so the collection tile reads as soft highland coffee lifestyle theatre, clearly distinct from Aurora Roast, Fern Arch tea, and neighbouring coffee packs. Soft packaging storytelling only. Companion gallery adds enriched lifestyle keyline, fold, assembled, and open-frame presentation stills at hero mockup quality.

Kraft / sustainable look Brand suite Mockup presentation Packaging Coffee Tea FMCG Food & Beverage Startup / D2C

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Design storytelling

From brief to designed solution

Ideation concept

Keep kraft-and-blue mountain coffee canister energy and gold-rim premium seal storytelling as the concept — invent Indigo Peak with Soft Highland Coffee hierarchy (never Jamaica Blue Mountain lockups). Outside the dielines, floating bean props plus Soft Peak. Soft Roast. lift into a Colgate-style 1080 lifestyle poster.

Problem statement

Blue Mountain coffee boards often lock geographic trademarks or paste flat label diagrams into portfolio decks. The brief needed an original fictional soft highland coffee brand, redesigned canister trio, and a square 1080 enriched lifestyle poster.

Solution

We invented Indigo Peak Soft Highland Coffee, rebuilt hierarchy around INDIGO PEAK → Soft Highland Coffee → Soft Premium Seal, and validated an exactly 1080×1080 enriched lifestyle packshot; aurora-roast and parallel neighbour slugs left untouched. We also shipped a 3–4 frame enriched open-frame packaging set at hero mockup quality.

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